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Travel & Hospitality · 4 months

OTA Multilingual Content & Support Knowledge Base

Translated hotel descriptions, destination guides, booking flows and support scripts for Southeast Asia and Europe.

Result Multilingual destination pages organic traffic up 35%; higher first-contact resolution
  • PSB Reg. No. 3101150909750
  • TAC Institutional Member
  • ISO 17100 Certified Quality
  • Strict Enterprise NDA
OTA Multilingual Content & Support Knowledge Base Anonymized case
📈 Key Measurable Outcomes
Languages
5
Hotel listings
50k+
Traffic lift
35%
Months
4

Background

Industry: Travel & Hospitality Timeline: 4 months Languages: Chinese, English, Thai, Spanish, French Services: Content translation, Support scripts, SEO copy, etc.

The client serves cross-border consumers, finance, legal or public-facing scenarios where trust and compliant messaging drive conversion and risk control. “OTA Multilingual Content & Support Knowledge Base” must preserve brand voice while adapting to local search, legal wording and user expectations.

An OTA expanding internationally needed massive hotel and destination content in multiple languages plus a support KB for 24/7 multilingual service.

Linguist assigned industry linguists, reviewers and a dedicated PM. Scope included Content translation, Support scripts, SEO copy, etc.. Within 4 months, we delivered and QA’d 5 languages—achieving: Multilingual destination pages organic traffic up 35%; higher first-contact resolution

⚠️ Challenge

Project challenges

Challenge 01

Volume

Hundreds of thousands of variable-length hotel descriptions.

Challenge 02

SEO localization

Per-locale destination keywords.

Challenge 03

UGC quality

User content cleaned before translation.

Challenge 04

Support scripts

Professional tone for refunds and complaints.

⚙️ Engineered Workflow

Our approach

Phased delivery balancing quality, compliance and timeline.

01

Content Tiering & UGC Cleaning

Separated official hotel specs from user reviews; established MTPE vs. human translation criteria.

02

Destination SEO & Taxonomy

Extracted standard facility terms and localized high-intent destination search keywords.

03

TEP & Cross-Timezone Review

Staffed specialist linguists across 5 languages to handle rapid room rate and policy updates.

04

CMS Ingestion & Support KB Sync

Automated ingestion into headless CMS while continuously updating 24/7 multilingual support scripts.

📦 Deliverables & Language Assets Package

Deliverables

Hotel description library
Destination guides
Booking flow copy
Support KB

Project highlights

✈️

OTA scale

MTPE plus human edit efficiency.

🔍

Travel SEO

Per-locale keyword research.

💬

Support scripts

Scenario-based multilingual scripts.

🌏

Regional fit

SEA vs. Europe usage differences.

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